Capture Market Share Through Aftermarket Service

Capture Market Share Through Aftermarket Service
Learn how BÖWE BELL + HOWELL (BBH) is using an innovative service model to capture new levels of commitment and revenue from its customers. You'll see how BBH is leveraging SAP ERP and SAP Customer Relationship Management (SAP CRM) functionality for service and mobility in its aftermarket services to proactively support customers, while driving down cost of operations.

Speaker(s):
John Tarascio, EVP, BÖWE BELL + HOWELL
Ron Ridge, VP and CIO, BÖWE BELL + HOWELL

Date of Issue:
12 May 2009

Language:
English

Event:
SAPPHIRE 2009 Orlando Online - Orlando, USA (May, 2009)

Track:
Discrete Manufacturing Industries Track

Solutions:
SAP Customer Relationship Management
SAP ERP

Industries:
High Tech

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