Future Retail Center: enhancing customer experiences and in-store processes

One major goal of the Future Retail Center is to improve the customer experience while optimizing in-store processes—in grocery stores like this one-with intelligent deployment of IT and SAP systems The Future Retail Center, located in Regensdorf, Switzerland, and managed by our team in Zurich, is a joint effort between Global Research and Business Incubation and industrial and academic partner organizations to foster research and development in retail, trade, and logistics.

One major goal of the Future Retail Center is to improve the customer experience while optimizing in-store processes with intelligent deployment of IT and SAP systems. RFID, sensor-based systems, and other information and communications technologies enable the complete visibility and traceability of handling units along the supply chain. These systems and technologies can be used to automate and optimize end-to-end processes – generating a tremendous benefit for businesses and customers. As a result, visualization of in-store stock and automatic replenishment processes may be realized in the near future.

The Future Retail Center is divided into three scenarios with unique goals:

Retail

  • Enable customers to navigate stores using mobile devices
  • Automate stores with automatic stock and replenishment processes

Retail Management

  • Manage stores, warehouses, and plants with Smart Vending Machines, controlled remotely or from plants or retail stores, over a digital map

Logistics

  • Optimize processes, from the production stage to the store floor, with different solutions along the supply chain

Discover what retail consumers may be doing in the year 2020 ›(login required)

 

  • Contact Us

  • Learn how your organization can participate in the Future Retail Center:
  • Global Research and Business Incubation Switzerland
  • E-mail: future.retail@sap.com